La Hacienda + Fairmont, Cadiz | Partnership proposal | The Golf Travel People
The Golf Travel PeoplePartnership proposal
Prepared for La Hacienda Links Golf Resort & Fairmont La Hacienda
La Hacienda Links Golf Resort & Fairmont La Hacienda

Two courses on site. A new Fairmont. One of Spain’s most exclusive enclaves.

La Hacienda sits between Sotogrande and Gibraltar in the Cadiz province. Two on-site golf courses (Links and Heathland), the brand new Fairmont hotel, and access to one of Spain’s most concentrated luxury enclaves. A twelve month partnership at five thousand pounds positions La Hacienda for the 2027 UK golf season.

Engagement
12 months
Total investment
£5,000
Audience reach
35,000
Launch
6 weeks
The opportunity

The most exclusive luxury golf address in Spain.

Sotogrande gets most of the attention in this part of Cadiz province. La Hacienda is the newer, quieter alternative: a Fairmont hotel that’s only just opened, two on-site courses (one links, one heathland), and a setting between Gibraltar and Sotogrande that’s genuinely under-marketed. The partnership puts La Hacienda on the UK luxury golf map with a dedicated landing page and paid activation.

Fairmont
Brand new hotel

Recently opened, ultra high end

2
On-site courses

Links + Heathland

35,000
GTP database

Active travelling golfers. Targetable by destination and budget.

22
Years of GTP

Specialist golf travel since 2003. Full IAGTO and PTS members.

What we feature

Fairmont, two courses, the wider Cadiz.

The proposition is the resort plus the destination context: Sotogrande next door, Gibraltar twenty minutes south, the coastal route up to Marbella.

Fairmont <em>La Hacienda</em>” /></div>
        <div class=5-star resort

Fairmont La Hacienda

Brand new Fairmont. Pools, spa, multiple restaurants. Villas alongside the main hotel for groups.

<em>Links</em> Course” /></div>
        <div class=On-site golf

Links Course

The original course, recently re-routed as authentic links. Right on the coast, fast greens, year-round playable.

<em>Heathland</em> Course” /></div>
        <div class=On-site golf

Heathland Course

The companion course, inland and slightly higher. Heathland character, mature trees, calmer pace.

The investment

Five thousand pounds, five channels.

Sized for a focused twelve month partnership. The spend builds permanent assets (the landing page, the editorial coverage, the workflow layer) and drives activation through paid and email.

Total investment
£5,000
All amounts in GBP. Full IAGTO and PTS member. 12 month engagement, 6 week ramp to launch. No payment required until contract signed.
35%
StoriesCustom landing page on golftravelpeople.com plus inclusion in a destination editorial feature. Both built on the GTP design system, optimised for mobile.
Build phase
£1,750
25%
WorkflowTracking pixels on the page, CRM tagging for La Hacienda enquirers, popup capture form, and three-email welcome automation.
Always on
£1,250
25%
Paid activationCombined Meta and Google ad spend across the duration of the agreed campaign. Audiences built from travelling golfers with destination-relevant interests. Landing destination is the new La Hacienda page.
Across campaign
£1,250
10%
Email + reportingDedicated solus emails (amount subject to agreement) to the GTP Database. Quarterly performance dashboard with enquiry attribution and recommendations.
Agreed sends and reporting
£500
5%
ReserveBuffer for creative iterations or seasonal opportunities.
As required
£250
Bonus, included

One competition prize, folded into the partnership.

As part of the agreement, the partnership includes a competition prize from La Hacienda: a stay and play package, a green fee voucher, or similar. GTP runs the competition across social and the database. Drives entries, drives database growth, drives one direct booking.

What it looks like

A single competition campaign tied to your brand. Mechanic and channel decided together. The prize is supplied by La Hacienda, the entries and database growth go to GTP and are tagged for partner reporting.

Prize
Stay and play package, green fee voucher, or similar (your choice).
Channels
Social media plus the GTP database.
Reporting
Entry count, database additions, winner journey.
Next step

Sign by month-end, live for the 2027 luxury golf season.

Happy to walk through the line items and how La Hacienda sits alongside the Sotogrande distribution we already do. Quick call any time.